I am Tariq Alam – Online Marketing Consultant- author of Online Media Strategy. My blog is about how businesses can optimize web design, content strategy, online marketing and web analytics activities for improving customer interaction and conversion.
My aim is to explain businesses understand strategies and techniques for optimizing online design and marketing activities with the aim to attract customers and motivate them to take action. I am writing on the following website areas –
Content Marketing; SEO, Social Media Marketing; Online Advertising; Web Analytics; Web Audit; Usability and Accessibility
As an Online Marketing Consultant, I will ensure that my writing on web strategies will work and bring benefit to the businesses. I am open to discuss on my blog postings and I will be happy to receive any suggestions, comments and critiques.
I have more than 15 years of work experience in the IT field, 10 years in the web development and 5 years in the online marketing field. I hold a master degree, M Sc in Information Management from the University of Washington, USA. My core skill sets include –
- Analyze and audit existing website design, content, SEO and analytics practices
- Implement usability, accessibility and SEO best practices of design and content
- Plan and execute content strategy for content marketing holistically
- Implement social media marketing strategies for building online relationship
- Establish a measurement environment (Web Analytics) for continues improvement of online business
I am always interested in discussing and sharing online marketing knowledge. If you like to talk to me for any reasons please feel free to contact me.